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Client
GlaxoSmithKline (GSK Respiratory)
Agency
Hive + Ebee

Project
ERS International Congress 2016 | Interactive Patient Journey Experience
Role
Art Direction, Design, UX & UI

Award PM Society Awards 2016 (Silver for Interactive Communications)

ERS International Congress is the largest respiratory meeting in the world bringing together healthcare professionals from all areas of respiratory medicine. The 2016 event was hosted in London at the ExCel Centre. Around 20,000 delegates met to discuss the latest developments in the respiratory field across 400 sessions. Covering key topics in respiratory medicine from across the spectrum of disease areas including TB, lung cancer, pneumonia, cystic fibrosis, COPD, and asthma amongst others, Congress was the best place to build skills and knowledge through hearing the latest topics in the field.

The purpose of this virtual patient consultancy is to reinforce the correct decision making path chosen HCP’s and to also assess it’s results.

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© 2017 Michael Selvadurai. All Rights Reserved.




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